It’s amazing how Nike has become a tech company. What’s also amazing is the democratization of sports data. Professional stats for the everyday athlete. Check out the video. I think the big question is, will there be a backlash?. Like in surfing where you have a return to “soul”, surfing just for the experience and vibe, will everyday athletes someday want the same? Is feeling good about what we accomplish in a pick-up game good enough, or will we need the stats to enjoy it?